For Professionals · Midwives & Birth Workers
A gift as meaningful
as the moment itself.
For midwives, doulas, and birth centers who want to give families something that lasts. Custom engraved wooden baby blocks and keepsakes — made to order, personalized with every detail of the birth. Contact for pricing — no minimum order. No request is too large or too small.
How birth professionals use BLOCKSetc
Welcome Baby Packages
Offer families a personalized wooden baby block as part of your welcome or newborn package. Each one engraved with the baby's name, birth date, weight, and time — a keepsake they'll treasure for decades.
Client Appreciation Gifts
A thoughtful way to close out a birth experience. A custom engraved piece with the baby's details and a personal note from you — something that keeps your name in their home long after delivery.
Practice Branding
Add your practice name, logo, or a meaningful phrase alongside the baby's details. A subtle, beautiful way to carry your brand into the homes of the families you serve.
Referral & Milestone Gifts
Recognize the families who refer others, or mark meaningful milestones in your practice. Custom pieces that feel personal — because they are.

The original personalized baby block
Six sides of solid Michigan hard maple, engraved with the baby's name, birth date, weight, time, and meaningful artwork. Every detail of the birth, preserved in wood.
Families display these on nursery shelves, mantels, and bookshelves for years. Some come back to order one for every child — it becomes a tradition.
No minimum order. No request is too large or too small. For professional orders, I work with you on pricing, design, and a streamlined ordering process so you can offer this to every family without the hassle. Turnaround time is approximately 7 working days once design is finalized. Contact for pricing — every job is different based on designs and quantities.
Simple for you, meaningful for families
Set Up Your Account
We'll establish your preferred design, pricing, and a simple ordering process tailored to your practice.
Submit Birth Details
After each birth, send the baby's details. I'll handle the design, production, and gift-ready packaging.
Delivered with Care
Each piece ships directly to you or the family — gift-wrapped and ready to present. Approximately 7 working days once finalized.
What midwives say
“I trust Erika completely with my client gifts. Every block feels deeply personal, meaningful, and beautifully made — something families will cherish forever.”
Individual Midwife Client
Midwife — Ongoing Orders
“We love that each block can be personalized to reflect who was present at the birth while still representing all of us. It's the most meaningful gift we give — thoughtful, consistent, and always perfect.”
Midwife Team
3-Provider Practice
“I've been ordering for years and wouldn't go anywhere else. The quality, consistency, and care in every piece make these gifts something truly special for every family I serve.”
Long-Term Midwife Client
Multi-Year Partnership
Let's talk about your practice
Tell me about your practice and what you have in mind. I'll get back to you with options and pricing — usually within one business day. No minimum order. Every job is different based on designs and quantities.